What To Expect Before, During, And After You Host Your First Webinar

What To Expect Before, During, And After Your First Webinar

A well-executed first webinar can boost your brand exposure, inform a designated consumer group, and deliver your marketing messages to a targeted demographic. The powerful combination of content, graphics, and a live, interactive exchange of data can convert prospects into actual sales as well as grant your audience an up close look at everything your business has to offer. Despite the many benefits offered by webinars, many entrepreneurs still hesitate to host their first webinar simply because they aren’t sure what to expect throughout the entire process. They worry they won’t know how to adequately prep, execute, and follow up, so they opt to leave webinar hosting out of their marketing mix altogether. Don’t let fear of the unknown prevent you from reaping the benefits of running your first webinar; know what to expect before, during, and after so you […]

Creative ways to repurpose your webinar recording

11 Creative Ways to Repurpose Your Webinar Recording

Have you finished a high-quality webinar recording? If so, it’s important that you don’t rest on your laurels. Be sure to use the following 11 methods for getting even more from it. Post a Transcript of the Webinar This isn’t necessarily a “creative” way to repurpose your webinar recording, but it’s important enough to do that we’re going to bring it up here just in case. Webinars are great and can help your company in all kinds of ways. However, one potential drawback would be that your webinar recording doesn’t do a lot for SEO purposes. Google definitely loves that you went to the trouble of using a different form of media on your site, but it can’t do a whole lot to understand what your webinar recording is about past the title. The result is that your rank in […]

Learn how a compelling webinar invitation and email marketing can increase lead generation

How to Craft a Compelling Webinar Invitation to Drive Webinar Registrations

Putting together a webinar can typically take hours of work and collaboration with your team and webinar speakers. Not putting in the same level effort for your email webinar promotions is doing a disservice towards all this initial effort. The whole idea of a webinar is presenting to an audience. With that, you need people! And that starts with a compelling webinar invitation. Typically, webinar invitations are done via email. You can also invite people to your webinar via social media campaigns, pay-per-click campaigns in AdWords and LinkedIn, or word-of-mouth. The webinar invitation has an opportunity to be seen by thousands and thousands of people, yet it is sometimes the piece of the webinar planning that is overlooked and rushed. Email inboxes are flooded each day, or even every hour at this point with emails trying to encourage you to […]

avoid these mistakes when hosting webinars

Webinar Hosting Mistakes You’re Probably Making and How to Avoid Them

Quality webinars are great for building up an audience, selling products and services and getting your name out there. However, if you don’t avoid the following mistakes, your webinar will be more trouble than it’s worth. Not Hosting Webinars If you’re here reading this, you’re probably not going to make this mistake, so we’ll keep it quick. If you’re here because you’re thinking about hosting a webinar but aren’t sure if you should, we would heartily recommend it. Any time you can leverage another form of media – whether it’s webinar hosting, infographics, podcasts, etc. – you stand to win in a big way. You now have one more channel for reaching your audience. Sure, it might make you nervous at first, but that’s no reason to write off webinar hosting entirely. You’d hate to find out that it was […]

Host engaging webinars your audience will love

5 Ways to Host More Effective, Engaging Webinars

Webinar software grants the unique opportunity to connect with the masses instantly, making it an effective way to expedite the impact of any specific message. However, if you want your audience to retain your message it is imperative to structure a presentation that encourages attendee interaction. In this article we will share five tips for hosting more effective, engaging webinars. Know The Challenges Associated With Video Conferencing Solutions Despite the many benefits offered by webinar hosting, it’s important to remember that this particular medium is still, at its core, a meeting. Like other meeting formats, web conferencing often faces one formidable opponent: distraction. Attendees of both virtual and live gatherings face a multitude of potential disruptions at any given moment, and often simultaneously. Incoming emails, text messages, and phone calls can inundate your audience throughout your time together, tempting them to tune […]